No matter what you are selling or manufacturing – cell phones, cars, investment services, or even trade show displays – creating a unique customer experience that is unparalleled in your industry is what keeps customers coming back. This includes not only the customer’s experience with your product, service, or solution but also the customer’s experience with your company.
Nothing dramatized this more than a recent occurrence at CEI. Years ago we had client relationships with two different companies, and the main contact with each of those companies left to seek other opportunities. When they landed in their new positions – now both working for the same company – they immediately recognized the need for trade show support. They were quick to share the positive customer experiences they had in their previous positions and were thrilled to discover they were both talking about the same company. Without RFP, RFQ, or a major vetting process, CEI was able to secure a new business relationship based on past customer experience.
CEI recognizes there are many choices for displays, lobbies, and interactive technology. But we don’t just build exhibit properties; we build relationships. And that’s what keeps our customers coming back.