Category: Beyond The Conventional

Designing Exhibits for Unique Customer Engagements

- Brian Walters - Trade Shows and Creative Spaces - November 16, 2016

The expectation of the customer experience at trade shows has changed considerably in the past few years. Engagement is a key objective when developing marketing strategies and as computer technologies become more common, the stakes are being…

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Putting Customer Experience First

- Amy Freed Humbert - Sales - October 12, 2016

Steve Jobs said, “You’ve got to start with the customer experience and work back toward the technology – not the other way around.” It’s easy to see how that applies to his baby, the iPhone, where the…

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Are You Experienced?

- Kristie Bryant Fitzgerald - Experiential Marketing - July 18, 2016

The continuing evolution of experiential marketing has led CEI to more unique opportunities. As all eyes are turning to Northeast Ohio for the Republican National Convention, we have been collaboratively working with local artists to bring the…

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Let Your Graphics Do the Talking!

- Mark Emigh - Graphics - July 18, 2016

Remember the saying, “A picture is worth a thousand words?” The Pro Football Hall of Fame is a client who is certainly “speaking” volumes by updating their exhibit spaces with exciting new graphics throughout the museum. As the Hall quickly approaches one of their busiest…

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RNC 2016: Official App with Live Streaming 360 Video

- Brett Marriner - Interactive Solutions - July 18, 2016

Live streaming video has quickly become a prominent way to boost engagement and interact with your audience. Sharing events in real time can make them feel more connected to your company or industry. As the 2016 Republican…

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First Impressions Count!

- Brian Walters - Trade Shows and Creative Spaces - July 18, 2016

Attendees at any event often remember that one special exhibit, display or activity more than the event itself. Studies show that creating an emotional tie through engaging experiences create longer-lasting recall of that event. Ultimately you never…

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