Branded environments are incredible visual means of bringing a space to life. They can tell a compelling visual story of who you are, while engaging people to have positive emotional connections to your business. These spaces are…
Continue Reading3 Tips for Using Virtual Reality (VR) to Generate Better Leads
- Brett Marriner - Interactive Solutions - November 16, 2016Using Virtual Reality (VR) with event attendees drives participation, increases dwell time and generates more social interactions creating a better-qualified lead. Below are three steps to ensure you’re getting the best return on investment from your next…
Continue ReadingDesigning Exhibits for Unique Customer Engagements
- Brian Walters - Trade Shows and Creative Spaces - November 16, 2016The expectation of the customer experience at trade shows has changed considerably in the past few years. Engagement is a key objective when developing marketing strategies and as computer technologies become more common, the stakes are being…
Continue ReadingThe Value of Virtual Reality (VR) in B2B Marketing
- Ryan Zickefoose - Sales - November 16, 2016The latest in video game technology is transitioning quickly to the trade show floor and the business potential for Virtual Reality (VR) makes it one of the most desired new exhibit technologies. When used properly, VR creates…
Continue ReadingBack to School Makeover
- Mark Emigh - Graphics - September 7, 2016CEI literally went back to school this fall! As part of a multi-million dollar makeover of Hawken Upper School in Chesterland, Ohio, CEI designed, produced, and installed a new donor wall, interior design elements, and interior wayfinding…
Continue ReadingHow your exhibits and events can bring home a better report card
- Brian Walters - Trade Shows and Creative Spaces - September 7, 2016Bringing home our report card from school was either a scary proposition or a proud one. Not much has changed in our adult lives when we consider how we are evaluated by the work we do in…
Continue ReadingThe Rock Boxes extend the Rock & Roll HOF into downtown Cleveland
- Kristie Bryant Fitzgerald - Experiential Marketing - July 18, 2016The continuing evolution of experiential marketing has led CEI to more unique opportunities. As all eyes are turning to Northeast Ohio for the Republican National Convention, we have been collaboratively working with local artists to bring the…
Continue ReadingAttendees Remember That One Exhibit, Display or Activity
- Brian Walters - Trade Shows and Creative Spaces - July 18, 2016First Impressions Count! Attendees at any event often remember that one special exhibit, display or activity more than the event itself. Studies show that creating an emotional tie through engaging experiences create longer-lasting recall of that event.…
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